Global Insights
Research driving global change, actionable education and inspiring insights
06/15/23
How broadband is reshaping the retail industry and what it means for the future
The introduction of broadband internet has significantly influenced the retail sector in the United States. It has altered how consumers gather...
Faculty insight
12/13/22
Buyer beware: how online retailers manipulate prices and what consumers can do to protect themselves from overpaying
Who doesn’t like a bargain? During the last weeks of the year, consumers around the world are looking for good deals for end-of-year holiday shopping...
Faculty insight
01/21/21
Top six pitfalls to avoid when entering new markets
For most organizations, entering new markets is the only way to continuing growing in an era when, for many products and services, established markets...
Faculty insight
01/14/21
Sometimes Even the Best Brands Strike Out
Successful marketing depends on two things: having a good understanding of your audience and using what you know about them to create value. Some...
Faculty insight
12/28/20
It’s a Peach, Not a Stork! How P&G Recovered from Pampers Fail in Japan
Rookie mistakes may be common, but some are more costly than others. You know it’s bad when a corporate blunder becomes a case study in business...
Global insight
08/15/19
Industry 4.0: Rise of Global Micro-Influencers
One core aspect of the 4th Industrial Revolution (4IR) is the dramatic change in the ways by which people engage with each other – and the ways...
Faculty insight
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