A unit of the Arizona State University Knowledge Enterprise
To succeed in global business, a Global Mindset is essential.
Global Mindset, the set of individual qualities and attributes that help a manager influence individuals, groups and organizations from other parts of the world – it’s part personality, part know-how. And it’s essential for success in our increasingly interconnected world. Because even as business expands between diverse cultures, culture remains integral and the only way for a business to succeed across cultures is to have managers with a strong Global Mindset.